Building communities takes time, patience and commitment to providing value to members. You must inspire them to engage, share and be part of the heartbeat.
As human beings it is natural for us to gravitate and want to learn things that we know we can succeed at mastering! When it comes to social media and the associated tools and technology, it’s no surprise people are attracted to their geeky side. However, there is so much more to social media than tools and technology.