Social Media ROI: You Get What You Give Without Expectation

social media roi community building

Are you giving more than you take in social media? Are you sharing your best stuff? Adding value? Building real relationships?

Social Media Communities Create Markets: How to Build Loyal Tribes of Brand Evangelists

social media communities create markets

Building communities takes time, patience and commitment to providing value to members. You must inspire them to engage, share and be part of the heartbeat.

100 Things to Tweet About on Twitter Besides Yourself

twitter content strategies

The number one question I hear when it comes to Twitter is “what do I talk about?”

Given that most people do NOT know what to talk about, many wind up either boring their social community to death or they turn them off because they default to talking about themselves.

Never fear. You do not need to default to tweeting like a self centered, babbling idiot.

Are You Really Ready to Build a New Website or Blog?

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If you want to achieve ROI on your website investment you must know your audience, set goals and implement an integrated strategy to engage your visitors.

Green Eggs & Facebook: 15 Social Media Tips from Dr Seuss

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The older I get the more I realize how smart my mother & Dr. Suess are. I think he can teach us some nice lessons in regard to social media.

Top 25 Social Media Blog Posts of 2012 from @PamMktgNut

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Top 25 social media blog posts of 2012 from our CEO, Pam Moore’s blog on “The Marketing Nut”. Key findings and learnings improve content marketing, increase blog traffic and return on investment.

Twitter Survival Guide & 15 Must Do Tips for the CEO, CMO, CTO, CIO

Get a Grip on Social Media

So you have finally said “yes.” It feels almost like as big of a commitment as the day that special someone said “I do!”. You honestly never thought this day would come. You thought that crazy lil’ blue bird was a fad. Something that would fly away and you could move on with your day job. Nope, [...]

24 Tips to get the CEO & Corner Office to Say Yes to Social Media!

social media ceo

So your company is great offline, your clients love you. Your partners love you. You have brand evangelists and a long list of customer testimonials.

However, you have just one problem. It is becoming increasingly difficult to engage, inspire and connect with your network of customers, partners, evangelists as you did in the old days. People seem more busy than usual. They are carrying around a smart phone, talking with one another in 140 character tweets.

How to Integrate Social Media into Conferences and Events: 24 Tips to Increase ROI

social media conference events

If you have attended, managed or spoken at an event in the past couple years, chances are good you noticed changes in communication. Conversations are going to a new dimension. No longer is the conversation limited to a one to many dialog from the keynote speaking stage to the audience. Nor are the conversations limited [...]

Social Return on Relationships: 13 Tips to Ignite Relevant Value

social return on relationships

As human beings it is natural for us to gravitate and want to learn things that we know we can succeed at mastering! When it comes to social media and the associated tools and technology, it’s no surprise people are attracted to their geeky side. However, there is so much more to social media than tools and technology.