24 Tips to get the CEO & Corner Office to Say Yes to Social Media!

social media ceo

So your company is great offline, your clients love you. Your partners love you. You have brand evangelists and a long list of customer testimonials.

However, you have just one problem. It is becoming increasingly difficult to engage, inspire and connect with your network of customers, partners, evangelists as you did in the old days. People seem more busy than usual. They are carrying around a smart phone, talking with one another in 140 character tweets.

How to Get More Facebook Likes, Twitter Followers & Social Friends

How to get more facebook likes twitter followers

Are you hitting your head against the wall trying to figure out how to get more Facebook likes, Twitter followers or connections? Maybe you are focusing on the wrong metrics? Have you thought about why someone should like your page? Why should someone follow you? Read your blog or connect with you on LinkedIn?

Social Media is Still About the People – IBM Smarter Commerce Global Summit 2012 Takeaway

guy kawasaki

Yowza, what an amazing experience at the IBM Smarter Commerce Global Summit in Orlando last week. IBM seriously rocked our business, social and personal world. They brought home the most important aspect of social media which is the people.

Yikes! The Social Media Quick Fix Band-Aids are Falling Off!

social media best practices

It’s not like we didn’t tell ya’ folks. How many blog posts have you read which have tried to explain in the form of tips, how to guides, ebooks, webinars, podcasts, radio shows, in depth blog posts and more that social media is about more than a Facebook page or Twitter following.

As Facebook and other networks are rolling out more intelligent algorithms, advertising and revenue platforms the game is changin’.

Facebook for Business: 10 Tips to Rock Your Brand!

facebook business page brand tips

It’s not news that the noise on the social platforms is getting louder. It’s becoming harder to stand out from the crowd. Many Facebook pages are finding themselves at a social table for one with little conversation going on despite all those “likes” they begged for in the early days. Quality over Quantity! Anyone who [...]

Content Marketing is Not a New Shiny Object Invented via Social Media!

content marketing tips

You’ve heard the buzz. Many business and marketing leaders that should know better think they have found a new shiny object in content marketing. They’re all hyped up about it and thinking it’s the next best band-aid for the broken business. Maybe even the thing to help them become the Twitter, Facebook and social media super star they have always dreamed of being.

Heartbeat of Social Media

Heartbeat of Social Media

It is human nature to want to connect, feel needed, be acknowledged, be understood, appreciated for what we accomplish and contribute to our small circles and ecosystem as a whole. It’s no wonder that social networks such as Facebook and Twitter have taken off as a force to be reckoned with.   What makes Facebook [...]

15 Tips to Rock Your New Facebook Timeline Business Page

Facebook Business Page Timeline Tips

Yup, Facebook did it to us again. This time they have added the new timeline to business pages. With it come both good and bad changes.  As I wrote in this earlier post “ Quit Blaming Facebook and Fix Your Own Marketing Problems” it’s important you don’t waste too much time complaining. Instead use that same [...]