social biz with a side of nutz!
Developing a social media program with no plan, goals or objectives is like expecting to get on a plane for vacation with no plane ticket, itenerary or idea where you are going when you get to the destination.
You need more than a set of random acts of social media and marketing (RAMs). RAMs will eat every last morsel of return on investment you have left. The best way to identify a RAM is that it is not funded, resourced, in the plan or have metrics to measure success.
Use these tips to maximize the investment and life of your content marketing. Blog posts can be a great test bed for all sorts of marketing and social media strategies and tactics that can help you better meet your business goals and objectives.
If you know you have written a few killer blog posts, why not leverage the same content for other marketing and social media activities and tactics?
So it’s Monday morning and you enter into the conference room for the team meeting. The agenda’s obviously differ by niche, role and organization. However, almost one thing is certain. Chances are there is more talk, plans and stress about what you need to do that is NEW. What is the next BIG THANG that is going to get you on the map? How can you build the fastest, baddest Facebook campaign? Or maybe it’s the new Facebook or Twitter ad campaign? Or the big car giveaway for the local charity.
You are not alone if you feel that your social media program has gotten a bit unruly. You may or may not have adaquate team coverage to stay on top of everything. Or it could be you simply didn’t know what you were getting yourself into when you started what you thought was going to be a simple “Facebook page” last year.
What is it about some blogs that you visit and you naturally have a tendancy to want to sit back in your easy chair, read and relax?They make you feel inspired, relaxed, motivated, smart or even challenge your thinking. The best part is as soon as you’re done reading, you feel empowered, ready to get [...]
Our CEO’s Blog – “Pam Marketing Nut” 
