Yikes! The Social Media Quick Fix Band-Aids are Falling Off!

social media best practices

It’s not like we didn’t tell ya’ folks. How many blog posts have you read which have tried to explain in the form of tips, how to guides, ebooks, webinars, podcasts, radio shows, in depth blog posts and more that social media is about more than a Facebook page or Twitter following.

As Facebook and other networks are rolling out more intelligent algorithms, advertising and revenue platforms the game is changin’.

Facebook for Business: 10 Tips to Rock Your Brand!

facebook business page brand tips

It’s not news that the noise on the social platforms is getting louder. It’s becoming harder to stand out from the crowd. Many Facebook pages are finding themselves at a social table for one with little conversation going on despite all those “likes” they begged for in the early days. Quality over Quantity! Anyone who [...]

You Can’t Fake Relevance in Social Media, Business or Life!

social brand media relevance

I love the recent discussions happening on the social waves as they are getting to the heart of social business. The hard questions are starting to be asked.

If you are only focused on how you can take your current business model, current services and stuff them in Facebook, LinkedIn, Twitter and your blog then you are destined to fail. Your must instead focus on how can you integrate social media into the DNA of your business.

How to Build a Social Brand That’s a Sweet Orange in a World of Bitter Apples!

social brand unique differentiated

How do you build a brand that is a sweet orange in an online social world of bitter apples? How do the brands that leave lasting imprints in your head do it? Why is that jingle you hear one time on the radio or TV in the morning stuck in your head all day? Why [...]