Content Marketing is Not a New Shiny Object Invented via Social Media!

content marketing tips

You’ve heard the buzz. Many business and marketing leaders that should know better think they have found a new shiny object in content marketing. They’re all hyped up about it and thinking it’s the next best band-aid for the broken business. Maybe even the thing to help them become the Twitter, Facebook and social media super star they have always dreamed of being.

Sales People – Use LinkedIn or Get Canned

LinkedIn for Sales

From a sales and prospecting perspective, if you are not actively using LinkedIn to foster and build relationships, you are decreasing your close ratio, taking money from your company and yourself and robbing yourself of relationships. Not only relationships with current and prospective clients, but future opportunities for yourself and career.

12 Tips to Rock Your Blog!

Social Brand Rock Your Blog

What is it about some blogs that you visit and you naturally have a tendancy to want to sit back in your easy chair, read and relax?They make you feel inspired, relaxed, motivated, smart or even challenge your thinking. The best part is as soon as you’re done reading, you feel empowered, ready to get [...]