These 8 Bad Habits are Destroying Your Content Marketing ROI

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Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? ROI is not something you have seen in a long, long time?

Have you ever thought that maybe you have lost your mojo? Maybe, just maybe you have been shot down one too many times? Maybe you are falling to some lazy content marketing tactics without even knowing it?

Or could it be you are stuck in a rut? You know what they say about “insanity.” Doing the same thing over and over and over, yet expecting a different result. Could this be you?

If this is you… have no fear. I am here to help you do a reality check and get a grip on your content marketing program starting right now.

When is the last time you created a piece of content and as you hit publish you wanted to yell, boom-sha-ka-la-ka? If it's been awhile, then you really need to read the rest of this blog post and listen to this podcast.

Also, check out this content marketing training webinar where I share the 5 foundations for success with content marketing and how you can improve ROI fast with content curation.

Take a listen to episode #234 of the Social Zoom Factor Podcast where I serve you a serious yet nice dose of TOUGH LOVE to get your content marketing in tip top shape!

Find out if these 8 content marketing bad habits are stopping you from achieving more success creating and leveraging content!

Take a listen and be sure to subscribe to the entire series on iTunes, Stitcher or SoundCloud!

In this 30 minute podcast you will learn: 

• 8 Bad habits that stop content marketing ROI in it's tracks
• The power of social currency by earning attention and driving our audiences to action
• How to get unstuck if you are guilty of these bad and lazy content marketing habits
• Why you must slow down to speed up if you want success
• Why you can't skip the planning and goal setting
• The risks of building your business on rented land such as Facebook and Instagram
• Why integration should be your favorite word when building your online platform
• Why brand storytelling is NOT all about YOU
• Questions to help you understand if you know your audience and ideal customer as good as you should
• How to create content that will inspire and attract your ideal audience
• Why you must get out of your own way to achieve real success
• The importance of call to actions being bold, loud and clear when creating content
• Why quality really matters in all facets of content creation and curation

Need an intervention? Social Profit Factor Training Academy and Marketing Nutz Can Help! 

Check out our new online social media and branding training academy, the Social Profit Factor, that will help you create a solid social media, content, digital and branding strategy and plan for your business and personal brand. You will learn how to integrate it with a cohesive social media and content marketing strategy and plan that will attract, inspire and help you connect with your ideal customer in a human way!  Sign up now to become a founding member and receive some incredible deals plus bonus offers.

Need us to help train your team? Time to take your sales team, ambassadors or even executives to the next level with a personal brand? Give us a shout and let's get a custom workshop scheduled for your organization. Increase sales by generating more leads using social media to nurture relationships.

Resources mentioned: 

• Social Profit Factor Training System + Member Community
• FREE Webinar: Irresistible Content Marketing Curation and Creation 
• Social Media Image Sizing Guide

How to Subscribe to Social Zoom Factor Podcast 

•  iTunes
• Stitcher
• SoundCloud